Square Mile Events

Square Mile Events was founded on the premise that cookie cutters should be reserved for baking – not events!

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What We Do

Square Mile Events was founded on the premise that cookie cutters should be reserved for baking – not events! We create events based on each client’s personal planning needs. We strive to make the client’s vision a reality, while at the same time shouldering the details and interfacing with carefully selected vendors. Our years of experience help guarantee that your event will be a memorable, stress-free occasion, enjoyed by all who attend.

Where to Find Us

122 Madison Street, Suite 2
Hoboken, NJ 07030
Phone: 908-447-1848

Website: Square Mile Events
Email: joanna@squaremilevents.com

Complimentary Pinch Provisions Minimergency kit for any bride who signs up for a planning package via YENW.

What people are saying

Joanna was a godsend. Even if your venue has a coordinator, you NEED her services. On your wedding day, do you want to be setting up decor, dealing with the inevitable hiccups and running down the street to pickup the forgotten decor item -- or do you want to be drinking champagne with your girls and celebrating with your husband? I am a type A, get it done kinda girl, but there is no level of bride that can execute her own wedding. We used Joanna for the month-of package (as I learned from her, there is no such thing as day-of coordinating really!) and I'm sure when my sister gets married we'll hire her for the whole planning period. As I sat down with my new husband and closest friends at our afterparty -- while Joanna and her team loaded all the decor items, wedding cake, bags, and more back into our house, leaving my family and friends free to celebrate with me -- I knew that hiring Joanna was the best decision we made in all our planning.


Michael and I are so grateful to have had the opportunity to work with Joanna (and team) of Square Mile Events! We hired Joanna as a Day of Coordinator, but she and her team did much, much more than that! As I was planning my own wedding, I realized it was quickly approaching and I knew my vision would be complete if I had some help with scheduling the timing of events and coordinating with my vendors. Square Mile Events to the rescue! Joanna is professional, organized, enthusiastic, readily available in all forms of communication and extremely flexible. She goes above and beyond in providing recommendations, checklists, creative ideas and all things to make your wedding vision come to life. The week of our wedding, Joanna finalized all info with my vendors, picked up all of my table numbers, favors and items to be put out at the church and reception and kept me calm knowing that I was in good hands and the day would run smoothly. I will be forever thankful to Joanna and her team for making sure every minute of the day was stress-free and enjoyable for me, my husband and my family. If you are in the process of getting married, I strongly recommend hiring Joanna to handle everything so you can enjoy your best day ever!


I don't even know how to put into words how amazing Joanna and the Square Mile Events team is. I hired her for partial planning services and she kept me organized and focused throughout the planning process -- but in a fun, completely low-key and non-judgmental way. She was the most amazing presence throughout the entire process as well as on the day of our wedding -- I felt that I had an incredible new friend, as well as the most organized person in the NYC area! Please hire her and the team. I cannot recommend them enough.


You might be the most organized, type-A person on Earth, but no event will test your planning skills as much as your wedding will. The #1 reason why I hired Joanna at Square Mile Events is because I did not want those closest to me (i.e. my mom and dad) to do anything but enjoy themselves during my wedding weekend. Joanna reminds me of Olivia Pope from Scandal - “It’s handled!” No matter what crazy idea I threw at her (or hiccup that happened on the day of my wedding), Joanna handled it perfectly. Of all the wedding vendors I had, I am most thankful for her because of her astute sense of design, her responsibility, dependability, organizational skills, and because she is a true visionary when it comes to making your event special, unique, and truly representative of you and your significant other. I always thought that I could plan my wedding on my own; however, less than a week after I was engaged, I immediately hired her for full-service wedding planning to plan my April 2017 wedding. I knew that she was the only person who could take my massive binder of endless magazine clippings and rein it all into the true vision of what I wanted - a classic dinner party that blended me and my fiancé’s Southern European heritage with an edgy, urban vibe. I am so happy that I went with her full planning and design services because the moment I chose my venue, we designed an event with the venue in mind. She often sent me design ideas and inspiration, visited my vendors with me, and we attended bridal industry events that inspired several of my wedding details... and, of course, there were countless FaceTime calls! Joanna was able to show me how to make the highlights really stand out so that my guests would be wowed. The moment I hired her, she sent me a timeline, budget tracker, and month-to-month checklist that was leaps and bounds better than anything I could find in a magazine! She is an industry expert that will make your event the best wedding ever!


I must say hiring Joanna and Square Mile Events was the best decision I made for my wedding. They were such a pleasure to work with and truly understood my vision. I couldn't have done it with out them! I was a bit overwhelmed with who was going to set up all the decor and be the point person throughout the day, until I met with Joanna. She immediately made my mind at ease. She was super organized, trustworthy, honest, reliable and her attention to detail was amazing. I had a 250 person wedding with a church ceremony and a tent reception. There were so many moving parts since the reception was on private property and we had to bring everything in. I met with Joanna numerous times before the wedding to go over decor, set-up, timelines etc. She was always so helpful, organized and understanding. Before the wedding she reached out to all my vendors to make sure everyone was on the same page and knew all the times/details. Her and her team also set up all the decor around the property. Everything came out even more beautiful than I imagined. I truly couldn't have done it with out her and her team. It allowed me to enjoy every single moment of my wedding. It was hands down the best day of my life and I have Joanna to thank for making everything go so smoothly and making it the most beautiful day. To any bride, I would 100% recommend Joanna and Square Mile Events. You will be so happy and relieved to have them on the happiest day of your life!


Coming from a type A bride who wanted to be as hands on as she possibly could (and probably would've driven to the venue on the day of just to be reallyREALLY sure), our wedding could not have been in better hands. We hired them as day-of coordinators but Joanna was there for in the months beforehand when I needed feedback on design choices or just needed someone to vent to. On our wedding day itself, all the little design details that I had driven myself crazy over were executed beautifully and the party ran smoothly all thanks to the efforts of Faye and Mallory. They kept me sane, calm, and hydrated so I really didn't have to worry about a thing. Square Mile were a godsend on probably one of the most hectic, life-changing days of myself and the hub's lives and the days leading up to it. Joanna and her team are so worth every penny and more.